- MOISTURIZING HAIR CARE – Powered by our Dual Moisture mix of Avocado and Olive Oil to help treat dry, damaged hair, this moisturizing serum oil transforms thick hair with softness and shine
- DEEP HYDRATION – Our anti frizz oil formula helps protect hair from heat styling and humidity while helping prevent split ends and hair breakage
- COLOR SAFE – GIOVANNI 2chic Ultra-Moist Super Potion Anti-Frizz & Binding Serum Oil is 100% color-safe, made with a blend of vitamins, antioxidants, and omega fatty acids without stripping color
- VEGAN FRIENDLY – GIOVANNI products use organic ingredients and are Leaping Bunny Certified. GIOVANNI products are cruelty-free and come in sophisticated recyclable packaging
- ECO CHIC – GIOVANNI has been bridging the gap between natural and salon-quality hair care since 1979. We strive to use the very best ingredients and are always focused on high performance
From the brand
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Before There Was a Brand There Was a Pioneer
Arthur Guidotti had a vision and love for all things hair. In the 1960’s he began developing his passion as a hairstyling in Hollywood and Beverly Hills with his own salon ed On Sunset… a bustling site, on the famous Sunset Strip, and a hit with many of the Hollywood celebrities including Lucille Ball.
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First Steps Towards Innovation
After years of exposure to harsh chemicals, Arthur’s hands start to react. …He begins exploring the possibility of his own full line of professional hair care products, when no others could be found.
With only three employees and 12 products, the company is off on a wild ride…selling to studio salons at MGM, Paramount and Fox.
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Growing Up in Salons and The Beauty Industry Creates an Impact on The Way (Arthur’s Son) James Sees and Feels About Hair Care.
A vision to create a fashion-forward company to meet the needs of the natural consumer is birthed.
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Giovanni’s innovation offers the natural consumer a world of sophistication never before seen in the natural channel, catapulting Giovanni to the #1 selling Hair Care Brand In the United States Natural Products Industry for over 10 consecutive years (according to SPINs Data).
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Today James’ passion for hair care and his desire to constantly try new things drives continued innovation. A commitment to high-quality ingredients and performance has given Giovanni a reputation for Bridging the Gap between Natural and Salon-Quality, since 1979
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Product Description
Conquer dry, damaged hair with Giovanni’s 2Chic Avocado & Olive Oil Ultra-Moist Super Potion! This Hair Serum will satisfy your hair’s deepest cravings for intense nourishment and nurture. It hydrates and re-energizes your hair thanks to a unique blend of buttery Avocado and golden Olive Oil, formulated in Giovanni’s exclusive Dual Moisture Complex that replenishes hair that feels dull, lifeless and brittle. It coats strands and fills in imperfections by smoothing tresses, adding texture and helping protect from heat damage and humidity. You can use it as a treatment and/or styling tool. Lather in moisture, shine, and control as the first step to your glossiest, most glamorous hair. Giovanni’s 2Chic Avocado & Olive Oil Ultra-Moist Conditioner Super Potion will not strip or fade color. It is ideal for hair that’s heat-styled often, and 2chic to be denied.
* Olive Oil deeply penetrates hair follicle, for the deepest possible hydration a natural conditioner
* Silkens hair with softness & shine
* Rich in Vitamin E, Omega 6 & 9 Fatty Acids essential for healthy hair and roots
* Re-bonds ends to help prevent splits
* Prevents future breakage, which causes frizz
* Protects hair from heat styling & humidity
* Achieves maximum shine & a flawless finish
The complete range of Giovanni products consists of only the most carefully selected blends of vitamins, minerals, nutrients, herbs, and oils. They are organic and cruelty-free! Giovanni Products are never tested on animals, and their biodegradable formulas come in sophisticated recyclable packaging.
HOW TO USE: Dab a small amount onto hands, distribute evenly onto damp or dry hair to smooth and defrizz.